Branding · E-Commerce
Turbo.ua
Brand Identity
Full-cycle branding for Ukraine's fastest grocery delivery — packaging, courier fleet, billboard, and social media content system.
Full-cycle branding for Ukraine's fastest grocery delivery — packaging, courier fleet, billboard, and social media content system.
Turbo.ua delivers products and goods in 15 minutes. Delivery is carried out by couriers on bicycles. The maximum order weight is 12 kg.
Branding was created for paper bags, a courier bike, and advertising banners. A completely new positioning is at the heart of the creative solution — quickly selected, quickly received. No more wasting time shopping and long queues.
"Turbo deliver all products fresh and in record time."
The design of the paper bag was made in a minimalistic style using the company logo. The design harmonically combines the craft color of the package and the corporate turquoise.
The package also contains a slogan and a QR code that leads to the company's website — turning every delivery into a brand moment.
The design of the courier's bike was created in the signature color turquoise, which makes the courier stand out on the road. Also on the bike is the company logo and name.
The bike is equipped with a trunk where the courier can carry the bag or put the bag on his shoulders — engineered for Kyiv street conditions.
Designed a social media content strategy and visual system for Turbo.ua — quick grocery delivery. The goal was to communicate freshness, speed, and everyday value across feed posts, reels, and stories while maintaining a consistent brand voice.
Designed a billboard campaign targeting Kyiv metro commuters. The concept had to communicate grocery delivery in 15 minutes within 2–3 seconds of exposure. Led the full cycle from concept to print-ready production, including the photo shoot.
